You can trace most WTF fashion trends back to Demna Gvasalia, the man behind Balenciaga and Vetements, and thanks to him you might just be wearing football scarves in 2018. Vetements included football scarves in its Autumn/Winter 2015 collection with ‘Football Scarf’ written across the red chunky scarf in Russian. That might have been three years ago, but it looks like this trend is slowly but surely taking off. You can now find FIFA fashion outside the Vetements street style crowd and football stadiums and on our favourite fashion Instagram accounts. Alexa Chung has created her own ‘AC’ football scarf, and earlier this month Fearne Cotton added her red and white striped footie scarf to our wishlist. Keep scrolling to see how they styled their footie scarves, and shop them below.